Wanted, dead or alive: your email address.
Anytime that you are shopping on the internet (and who doesn’t), no matter where you end up, you will be asked (or begged) to provide an email address.
“To not have an email address is the digital equivalent of being homeless. Without it, you can’t shop online, bank online, or engage with social media.” ~ Dela Quist
And there no fate worse than being homeless. Today, if you don’t have an email address, you don’t exist… or you are a caveman not worth acknowledging.
Your email address is worth something and this is why everybody wants it. Personally, I think that anytime a company asks you for it, it should pay you a fee. Or even better, anytime a business uses your email address, it ought to share with you a small percentage of the transaction.
Remember, if your ship does not come in, swim out to meet it!
Today, you cannot even read a newspaper article anymore without showing “patte blanche” (providing your address.)
(The French idiom ‘montrer patte blanche’ translates word by word as ‘to show a white paw’. However, the meaning of the idiom is equivalent to the English ‘to show your credentials’.)
On top of the myriad of revenue-making ads peppering their page, newspapers want to squeeze a few more bucks out of you. Give me a break! It feels like having to pay for breathing some fresh air.
If you are not careful and listen to their siren song, very soon you will be flooded with a deluge of unwanted messages. Just like the ever-increasing number of ads popping up on your TV screen, or on your phone. And the few messages that are really important will be lost in a flood of unsolicited propositions.
Wanted, dead, or alive… this is the poster that now jumps to my mind when I am surfing the web.
You could, of course, create a bunch of new email addresses to deceive the enemy… but that would require some extra work and the advertising fat cats are counting on your indolence to avoid this.
Use your email address judiciously, otherwise, it will be added to millions of them sold and traded like captive animals. And nobody enjoys seeing caged animals.
“The animals of the world exist for their own reasons. They were not made for humans any more than black people were made for white, or women created for men.” ~Alice Walker